Sunday, 16 May 2010

Crit feedback

Had a crit on Thursday morning for all the FMP work I have done so far, last progress crit ever, yikes! I felt quite happy with the work I have produced so far and have enjoyed the briefs I have been working on. I feel like I could have pushed some concepts a bit frther with some more interesting experiments with formats, more like the CO2 brief for greenpeace, and this was picked up on by Fred as he passed by my work, so I feel for the last few weeks it will do me good to work on formats and developing concepts to use interesting formats for campaigns, mail shots, promo etc for issues that interest me. I love science as a topic so I want to include this in the brief as I feel I can really get my teeth stuck into the subject quicker compared to any other subject I could have picked. As I have now completed the recommended 5 briefs I want to have a bit of fun with my work for the time left and although some briefs could have been pushed further like the greeting card brief I think it would be in my best interests to leave these briefs and move onto something that takes elements from the completed briefs and use them on a new final brief.

In the crit it was also suggested that I tweak the photos of my boards a bit, because the cropping was a bit off, and some photos were not clear enough etc. So I am currently on with this as I will be printing as many boards as I can tomorrow afternoon (Monday)

As suggested in the crit Ted Baker needs a few added things to it. I need to design another gift box for Ted Baker and maybe a small bit of in-store promo, I'm thinking a small card that has a few Ted Baker collection pieces on it, running through the theme of Shakespeare etc. Don't want it to take long as I want to get on with my new 'final' brief.

I also just need to re-print the Emergency booklet and try it with a different stock as it was said in the crit.

Also perhaps re-print the Climate change cover to add more rigidity to the sniper scope and also the green of the inner front cover is a bit off the rest of the prints for this brief.

It was suggested also for the climate change brief that I could try other animals on the poster but I feel the Panda is iconic as it is WWF's logo and also I could spend my time doing something more worthwhile to my design practice. I am happy with the brief as it stands. One suggestion I really like for this brief is using thermo paper for the poster which would have the panda disappearing as the paper got hotter, this would really fit in with concept of the species dying out due to the climate getting hotter from CO2 levels rising, so I am going to do a bit of research into this type of stock and see what it would take to produce the poster in this way, I doubt I will be able to do it myself or in my budget so it will just be for research, but its such a good idea :)

SUMMARY

So in summary I am tweaking a few things on the 5 briefs I have done so far

Thinking of how formats and paper stocks engage with the audience and think of a brief based on science that can be applied to this.

Print as many boards as I can on Monday 17th May 2pm

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