OUGD 303 End of Module evaluation.

Its has been a long journey but I am finally at the point of the end of my degree (except PPD off course) It has been challenging and rewarding throughout my FMP. The FMP took structure of numerous briefs under one focus of investigation, which was type and layout, with a focus on print and process. This was stated in my original statement of intent. I feel I successfully followed out what I initially set myself out to achieve. I created a substantial body of work that pushed my conceptual ability and showed my professionalism when approaching briefs, resulting in some strong and interesting resolutions.

My FMP  developed alongside my design context in respects of what direction i was heading in. I made valuable contacts throughout the context process and was able to utilise my type and layout skills to form the product of the context brief which was a publication. I feel I was pretty successful in my resolution of this brief through the interviews I recieved and analysing the content of those and different studio's work.
If I could alter any aspect of my design context then I would have strived for more replies from studios I had contacted, as quite a few failed to reply, I did chase these people up, but more of an effort on my part could have been made to get a result. Overall the replies I did receive were full of valuable advice that have been able to take on board to help me develop as a designer.

In relation to specific briefs I found the original briefs I chose which were wrote in my statement of intent proposal evolved further than I had initially imagined. Specifically the important issues brief which was originally 3 poster designs and in the end turned out to become 3 individual campaigns.

I had also started with broader briefs such as the quote me on that greeting cards and the mp3 brief which only focused broadly on type and layout. After easter I assessed and evaluated all my briefs so I could get greater focus on what I was trying to achieve from my FMP. Looking back at these briefs such as 3 minutes to think, important issues were the briefs I enjoyed and connected with the most and also through my research for design context I had narrowed my practice down to type and layout that communicates social, health and educational issues.

I chose from this point on to focus on the briefs that fitted with the above statement most successfully. Therefore I chose not to develop the greeting card brief further and drop the mp3 brief, which I had only done initial research for. I chose a new brief, based on an education company called Information access this was a live competition brief which gave me the opportunity to pitch my work to the client.

For my final few weeks I wanted to expand briefs such as WWF climate change and choose one final brief that encompassed all my design interests. I really enjoyed the Cosmos and Culture brief, developing the reveal formats to work alongside the concept. I only wish I had more time to have developed these ideas further and also tried printing on a larger scale. Due to high demand of the print room close to deadline this wasn't possible.

Looking back at the overall process of my FMP I really feel I have gained a clear focus and direction. I think time management wise I coped quite well and I can clearly state what I am about as a designer and I feel the work produced from this module successfully communicates this and I can show this in my portfolio.

I am happy knowing I can narrow down my work to a more specific audience as the design briefs I am mainly interested in are covered in the public or service sector of the industry.

The main strengths in my work have been my ability to research and conceptualise design problems a lot quicker than previous modules. I have then had the time to develop and tackle formats and designs within my work. I have tried new approaches to print like reaveal formats and 3D printing, such as the heat sensitive mug. Learning about the new processes really pushed my concepts further and became more engaging with the audience. I have improved my technical abilities through layout and type and I feel I have produced beter crafted resolutions that are more professional than previous modules.

If I were to pick specific weaknesses from my FMP it would be that I did not focus my design practice down sooner, I had greater enjoyment and purpose when creating work when I was in a more focused and had clear direction.

I am now eager to continue developing as a designer and furthering my career in the graphic design industry, (amongst becoming a mum). I see the finishing of my FMP and my degree as just another starting point to now go and expand my knowledge and experience in graphic design, now with the focus on type and layout that communicates social, health and educational issues.

wwF - climate change - mug and box packaging prices

The heat sensitive mug I purchased with design printed was £9 for one unit

here are pricing for printing of the packaging.

prices supplied from:

 

From Yourdesign, you can get the mugs printed in bulk with a 10% discount for orders of 5+ here is the pricing of order of 10 mugs...

 

Altogether the order for 10 mugs and 10 boxes would be £91 to add to the total job cost, which includes poster, booklet and bookmark.

Re-crafting Nuclear leaflet for hand-in - final

Here is the final design printed on chosen stock, I am a lot happier with the resolution now the crafting issues have been addressed.

Re-crafting Nuclear leaflet for hand-in - new mock-up

Here is a mock-up test of the new layout for the folds. I am pleased with the changes and will now go on to printing on the chosen stock used throughout the brief.

Re-crafting Nuclear leaflet for hand-in

Although I was able to sort the photographs out for my presentation boards to not show my crafting problems with the folds in my leaflet I wanted to sort it for handing in. Theres nothing better than to feel a piece of print on the chosen stock and I don't want it to look un-professional.

Here are some photos of the problems with the design and the red pen shows how I will alter the designs to work more successfully around the folds.

Mug box finished...

Mug box mock-up

As I made the mock-up I realised I had made a very stupid error with the design, one of the sides of the net was in completely the wrong place as can be seen from the photo of the mock up, other than that only a few tweaks are needed as I am happy with the design itself.