Tuesday, 23 March 2010

Important issues poster 1... Emergency - typography

I printed a few mock-ups of the poster and just hated the typography for the word health. I wanted it so to say more about what the poster was about... Medical care for all, not just for some. There are countries in desperate need for medical care mainly due to war, civilians get caught up in all the fighting.

I redesigned the word health with a few more iconic symbols of war, the pistol as an L and the grenade as an A.

I think the design is becoming more successful and after tweeking the body copy on the back I now have a mock-up I am happy to take to the crit and can't wait to print the final one in digital print later on.

Here are some shots of the 1st mock-up I printed on white stock, want to try it on red next... also theres some examples of sticker development...




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